Mindspark Interactive Network, Inc is an operating business unit of IAC/InterActiveCorp focusing on interactive products and web portals. Mindspark operates IAC's interactive products and web portals such as Life123, Myway.com and Excite. The interactive products includes virtual world Zwinky and Zwinky Cuties, casual game sites such as iWon, Retrogamer.com and GamingWonderland.com, social and entertainment websites such as Webfetti.com, MyWebFace.com, Girlsense.com, PopularScreensavers.com and MyFuncards.com, online interactive games such as Dungeon Rampage, fitness product DailyBurn, toolbar products such as Smiley Central, Cursor Mania, Guffins, Coupon Alert, and Television Fanatic. Many of the Mindspark products require to install a toolbar. According to the IAC's business strategy, IAC is increasing its “toolbar” business, which places various clickable tools on the browsers of Internet users, and enables IAC to collect a fee each time the toolbar is used. The myWebSearch Toolbar is a web-browser add-on that provides search function to the browser menu. The toolbar was required in many of Mindspark products, allowing user to query myWebSearch search engine. myWebSearch Toolbar was previously known as MyWay Searchbar. HP and Dell pre-install this software on some of their commercially sold PCs.
About (from MindSpark at www.mindspark.com)
“Everyone loves a good snack. It can provide a much needed pick-me-up, a few moments of satisfaction, or a quick a break from reality. A snack can be a guilty pleasure, an energy boost, or even a form of self expression. Snacks, in short, make people ”