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What is wmlaunch.exe?

Part of Windows Media Player Launcher by Microsoft

What is it?

Windows Media Player Launcher is a small launcher for running the Windows Media Player with the file that you pass it as a parameter. This is useful if you want to do an autoplay CD-ROM with any media file that the Media Player can play. sing this program has two advantages over running the Media Player directly the program will search for the location of Media Player.
Description of wmlaunch.exe from Microsoft
Designed by media lovers, for media lovers. Windows Media Player 12—available only in Windows 7—plays more music and video than ever, including Flip Video and unprotected songs from your iTunes library! Windows Media Player 12 has built-in support for many popular audio and video formats—including 3GP, AAC, AVCHD, MPEG-4, WMV, and WMA. It also supports most AVI, DivX, MOV, and Xvid files.
(wmlaunch.exe is a system file that is installed with Windows)
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How is wmlaunch.exe loaded?

Autoplay handler - wmlaunch.exe is typically associtated with identifier name of MSWMDMHandler with and identifier of SOFTWARE\Microsoft\Windows\ CurrentVersion\Explorer\AutoplayHandlers\Handlers\MSWMDMHandler. Autoplay will scan removable media, when it arrives, looking for media content types (music, graphics, or video). When a removable media arrives, Windows determines what actions to perform by evaluating the content and comparing it to registered handlers for that content. An application will register a handler for Autoplay events associated with a media type.

Community

What is the community is seeing?What is the community is doing?
About 0.2% of all Boost users have the wmlaunch.exe file.Of the 0.2% of wmlaunch.exe users, less than 1% have disabled it.
Typical file (disk image) location:
C:\Program Files\windows media player\wmlaunch.exe

Are there other versions of Windows Media Player Launcher?

Why are multiple of the same versions listed?

What else is related?

What Windows OS versions does this run on?

Windows 7 Ultimate (6.1.7601.65536)
Windows 7 Ultimate (6.1.7601.65536)

About Microsoft Corporation

Microsoft, founded in 1975 by Bill Gates and Paul Allen, is a veteran software company, best known for its Microsoft Windows operating system and the Microsoft More...
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File details

File name: wmlaunch.exe
Publisher: Microsoft Corporation (verified)
Name: Windows Media Player Launcher
Description: Microsoft® Windows® Operating System
Version: 12.0.7600.16385 (win7_rtm.090713-1255)
Product version: 12.0.7600.16385
Size: 223 KB
Original file name: wmlaunch.exe.mui
Windows file protection: Yes

Autoplay handler details

Name: Power2GoPlayCDAudioOnArrival
Command: SOFTWARE\Microsoft\Windows\ CurrentVersion\Explorer\AutoplayHandlers\Handlers\Power2GoPlayCDAudioOnArrival

Image hashes

MD5: 46691ecd93d1ba38de8eb68ab281603e
SHA-1: d7f1855720f09396745fd01db43bccaf7a0ea2eb
SHA-256: 2f9a754d265def8aaec9b4249e328f0f7fd28f5e5ba26272e95195c0b72fb459

PE image details

File entropy: 5.41879
File packed: No
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